The “Made in Framer” badge appears on all sites published with Framer's free plans. It displays in the right corner of each page, which is not appropriate for client projects or professional portfolios.
There are two ways to remove the badge: upgrade to a paid Framer hosting plan or export your site as static HTML and self-host it. This article explains both options, outlines their costs, and provides an in-depth walkthrough of the export process.
The Quick Answer
Framer's built-in option: Upgrade to a paid Framer plan (Basic or above). The badge disappears on Framer-hosted sites.
The export route: Export your site to static HTML/CSS/JS using a tool like PullPage, then host it on Netlify, Vercel, Cloudflare Pages, or your own server. The watermark is stripped automatically during export.
Which is cheaper in the long term? For agencies managing multiple client sites, the export route saves significantly more. For a single personal site, upgrading Framer's plan is the path of least resistance.
Below, each option is explained in detail.
Option 1: Upgrade Your Framer Plan
Framer links watermark removal to its hosting plans. On the free plan, the badge remains visible, and there is no editor setting to remove it. Upgrading is the only option provided.
A paid Framer hosting plan removes the badge from that specific site for the duration of your subscription. This approach is suitable if you manage a single site and are satisfied with Framer's hosting.
However, if you manage multiple client sites, each requires its own paid plan, which can quickly increase costs.
Option 2: Export Your Framer Site and Self-Host It
Most freelancers and agencies choose this option when managing more than two or three client sites.
The process is simple: export your Framer site as a static HTML, CSS, and JS bundle, deploy it to your preferred host, and pay only the host's fees rather than Framer's per-site charges. The “Made in Framer” badge is not present in the exported code because it is injected by Framer at the hosting level and removed during export.
What “Export” Actually Means Here
Framer does not provide a native export-to-HTML feature. While you design and publish within Framer, obtaining static files requires a third-party tool that reads your published Framer URL and generates a static bundle.
PullPage is designed for this purpose. Paste your published Framer URL to generate a static ZIP file containing HTML, CSS, JavaScript, and all assets, which can be downloaded in approximately 24 seconds. The exporting process automatically removes the “Made in Framer” badge and Framer's editor scripts.
For a fuller breakdown of how the process works, see Can You Export a Framer Website in 2026?
Step-by-Step: Removing the Watermark via Export
Publish your Framer site to obtain a live Framer URL, which is required for export.
Navigate to pull.page and paste your published Framer URL.
Generate the static export; PullPage will automatically remove the badge and Framer scripts.
Download the ZIP file or sync directly to a GitHub repository (available on paid plans).
Deploy the exported files to Netlify, Vercel, Cloudflare Pages, GitHub Pages, or your own server.
No manual code editing is required. There is no need to search through HTML to remove the badge script.
What Gets Preserved in the Export
A common concern is whether the exported site will retain the appearance and functionality of the original live Framer site.
In practice, yes. PullPage's rendering engine is built specifically for Framer sites, which matters because generic HTML scrapers tend to break Framer Motion animations and scroll transitions. Hover effects, scroll-triggered animations, and Framer Motion interactions all carry over inside the static output.
On paid plans, the export also bundles all local assets, including images, videos, fonts, 3D models, audio, and documents. This guarantees your site does not load assets from Framer's CDN after deployment; all content resides within your hosting environment.
The Cost Comparison
At this stage, the export route provides a meaningful financial advantage.
Managing 10 client sites on Framer hosting requires 10 separate paid plans. With PullPage's Agency plan, you can export and self-host all sites, reducing hosting costs to the rates charged by Netlify, Vercel, or Cloudflare, which are often negligible for static sites on their free tiers.
One agency reported saving over $1,200 after switching to the export workflow. These savings result from eliminating per-site hosting fees for sites that do not require dynamic server infrastructure.
What the Badge Actually Is (And Why You Can't Delete It in the Editor)
The “Made in Framer” badge is not a design element added to the canvas; it is a script injected by Framer at the hosting level. It does not appear in the Framer editor and cannot be selected or deleted.
For this reason, upgrading your plan or exporting the site are the only viable options. Attempting to hide the badge with CSS is unreliable and violates Framer's terms of service.
The export route is effective because the injected script does not exist in the static HTML output. There is nothing to hide, as it is not present in the exported files.
SEO Implications of Removing the Badge and Self-Hosting
Removing the badge has no direct impact on SEO. However, self-hosting your Framer export can improve Core Web Vitals scores by allowing you to control the hosting environment, CDN configuration, and asset delivery.
When deploying a PullPage export to Cloudflare Pages or Netlify, you can configure caching headers, enable compression, and serve assets from edge nodes near your users. While Framer's hosting handles some of these tasks automatically, self-hosting provides direct control over every aspect.
If SEO is a priority for your Framer site, the export route offers advantages beyond watermark removal. The complete guide to optimizing SEO for Framer websites details the required configurations after self-hosting.
Which Option Should You Choose in 2026?
Upgrade to a paid Framer plan if you manage one or two sites, prefer minimal configuration, and find Framer's hosting costs acceptable.
Choose export and self-hosting if you manage multiple client sites, require full control over hosting infrastructure, or wish to eliminate recurring per-site fees.
The export route requires more initial setup. Afterward, PullPage's GitHub Sync allows you to update the design in Framer, push changes to your repository, and trigger automatic redeployment by your host. The workflow becomes efficient over time.